10 Tips to Kickstart Your Fitness Career as a New Graduate
You just completed your fitness and exercise education, training, and certifications. Now it’s time to get a job.
Here are 10 tips to kickstart your fitness career as a new graduate.
1. Be Persistent. Be persistent when applying for a job. Research the company and show knowledge and understanding of their mission. Make sure to talk to the right person to get the interview.
2. Be Your Best Sales Rep. “Set yourself up for success by being comfortable with sales, marketing, and training. If you understand you are a business and need to conduct yourself as a small business, you have what it takes to get hired,” advises Jill Harris, Owner of Informed Body. Facebook: @informedbody.
3. Be Professional. Show up on time and be the expert. Every moment can be an “interview.” Staying professional will encourage people to hire you again and request repeat services.
4. Have a Social Media Presence.“Today’s market is all about having a presence on social media. You’ve got to be an expert and be able to cross the bridge between multiple venues and also provide content on a multitude of levels. Showcase your opinions and preferences to attract a macro level/audience and develop a following. Your experience and knowledge is worldwide. Think global,” informs Jeff McMullen, BS, International Fitness Presenter. Twitter: @jefffitnesspro.
5. Network with Other Specialties. “Cultivate relationships with trainers who may have different areas of specialization than yours,” explains Nicole Rodriguez, RDN, NASM-CPT, founder of Enjoy Food. Enjoy Life.Twitter:@NRodriguezRDN. They can become referral sources and potential job leads.
6. Offer Incentives. “When your clients are really happy with your services, they will want to refer others. Make sure you tell them you offer a referral discount or other incentives to encourage referrals,” recommends Gabbi Berkow, MA, RD, CDN, CPT, NASM, certified Pilates Instructor, founder of Gabbi Berkow. Twitter: @gabbiberkow.
7. Have Easily Accessible Contact Methods.“Have a website, yelp page, or business card so people know how to contact you and can learn what you offer,” instructs Harris.
8. Continued Education. The learning doesn’t stop after graduation. The fitness industry is a lifelong learning trade. Continue to get further education and use your experiences as learning opportunities.
9. Go the Extra Mile. Go above and beyond what your clients or employer expects of you. Those little extras add up and make people want to come back for more and result in promotions.
10. Find a Mentor. We all get by with a little help from our friends. Finding a mentor can enhance your business, knowledge, expertise, and accountability.
Incorporate these tips into your job search and fitness business practice. You’ll be on your way to success in no time.
For additional related articles, check out:
5 Fitness Business Marketing Tips From Successful Entrepreneurs